Vectorize your logo

Drop in a PNG or JPG logo and get a sharp vector SVG, PDF, EPS or DXF with smooth curves and exact colors, each on its own layer. Or paste a website.

Drop your logo here or choose a fileChoose your logo

PNG, JPG, WebP, SVG, PDF, AI or PSD. It stays on your device.

  • Free and unlimited
  • Your file stays on this device
  • SVG, PDF and EPS
  • Each color on its own layer

Your logo in 3D

Building your 3D logo…
0:00

Drag the logo to turn it.

Animation

Background

Finish

Colors and shape

Colors

Edges

Thickness

Sound

Ending

Free to preview. Downloads with a free account.

How to convert a logo to SVG

Four steps and no account. The tracing runs in your browser, so your file stays with you.

  1. Drop in your logo

    Drop a PNG, JPG, WebP, GIF, AVIF, PDF, AI or PSD file on the box. Only have the company's website? Paste it, and the tool will find the company's logo from its website and bring in the original file.

  2. Choose Vector

    A flat white or colored background is cleared first. Then every color of the logo is traced into smooth lines and curves on a layer of its own, the same kind of outline a designer draws by hand.

  3. Look at it big

    Switch the background between white, black, gray, the checkerboard and the brand color. The edges stay crisp at any size, because the logo is now made of shapes rather than pixels.

  4. Download the vector

    Take SVG for websites and design apps, PDF or EPS for the printer and a DXF cut file for lasers and vinyl cutters, with transparent PNGs at 512, 1024, 2048 or 4096 px. For 3D, the 3D Logo Studio makes STL, 3MF, GLB and USDZ files from the same logo.

What is a vector logo?

A vector logo is drawn from shapes and curves instead of pixels, so it stays sharp at any size, from a pen to a billboard.

A PNG or a JPG is a grid of tiny colored squares called pixels. Blow it up for a banner and the edges turn soft and stair-stepped, because the file holds no more detail. A vector file stores the outline instead, as drawing instructions: a curve from here to there, filled navy. The screen or the printer redraws it at whatever size it needs, so every edge stays clean.

SVG, short for Scalable Vector Graphics, is the vector format that web browsers, design apps and cutting machines all open. MDN's guide to image file types puts it simply: an SVG “will smoothly scale to the desired size”. PDF and EPS hold the same kind of shapes for print.

Turning a picture into a vector is called tracing, or vectorizing. The tool finds the edge of every shape, fits smooth lines and curves along it, and writes the result as clean SVG paths you can open, scale, recolor and cut.

What you get from one logo

Every vector file a printer or a cutter asks for, transparent PNGs for everything else, and 3D files from the 3D Logo Studio.

FileWhat it isOpens inBest for
SVGVector paths in the web's own formatWeb browsers, Illustrator, Inkscape, Figma, Affinity Designer, Cricut Design SpaceWebsites, design work, cutting machines
PDFA print document with the logo as vector shapesAny PDF reader, Illustrator, InDesign, print shop softwareSending to a printer or a sign maker
EPSA classic vector file for printIllustrator, CorelDRAW, InDesignPrinters and suppliers who ask for EPS
DXFA cut file: the outlines onlyLaser software such as LightBurn, CAD programs, Cricut Design SpaceLaser engraving and cutting, vinyl, CNC routing
STL and 3MFThe logo as a smooth 3D model in millimeters, one part per color in the 3MFBambu Studio, PrusaSlicer, OrcaSlicer, Cura3D printed signs, keyrings and badges (logo to STL)
GLB, USDZ and OBJThe logo as a colored 3D model for screens, apps and ARBlender, websites, 3D apps, AR on iPhone and AndroidShowing the logo in 3D (3D logo maker)
PNGA picture with a transparent background, at 512, 1024, 2048 or 4096 pxEverythingSlides, documents, email and social posts

Which of these to send to whom, and why printers ask for PDF or EPS: logo files for printing. Every format side by side: logo file formats, explained.

Vector files printers, sign makers and embroiderers ask for

Each trade asks for its own file. Send the right one the first time and the job moves straight on to production.

Who asksFile to sendVersionWhy
Offset and digital printersPDF or EPSOriginal, with its CMYK valuesPresses print vector shapes sharp at any size, in the four-ink CMYK mix
Sign and vinyl shopsSVG or the DXF cut fileBlack, or one color per vinylPlotters and routers follow outlines, one clean path per shape
Embroidery digitizersSVG or PDFOriginal, or a one-color versionClean shapes turn into stitches fastest; the digitizer makes the stitch file
Screen printersPDF or EPS, one file per inkBlack, White or Any colorEvery color is its own screen
Laser engraversSVG or DXFBlackThe laser follows a single outline
Web developersSVGOriginal or WhiteOne small file, sharp on every screen and in dark mode

The full checklist for print jobs, file by file: logo files for printing. One-color versions for cutting and dark backgrounds: the white logo maker.

Brand colors kept exactly

A traced logo should still be the brand: every color in the SVG is a color found in the logo itself, ready to copy in every format.

Exact fills. Each traced layer is filled with the exact color the tracer found in the logo, so the blue in the SVG is the blue in the picture, not a near match.

Every color code. Brand colors lists each color in HEX and RGB for screens and in CMYK for the printer, one click to copy.

Straight into your apps. Adobe swatches (.ase) load the colors into Illustrator, Photoshop and InDesign, and the colors also download as plain text for a brand sheet.

Who needs a logo as SVG?

Anyone whose next step is a big print, a machine that cuts, or a screen of any size.

Print shops

A customer sends a small JPG from their website for a banner the width of a stage. Trace it, look at it big, and hand prepress a vector PDF the same day.

Sign and vinyl makers

Plotters and routers follow outlines, not pixels. The SVG and the DXF give the machine clean paths to cut.

Cricut and laser makers

Decals, tumblers, wood signs and engraved gifts: upload the SVG to Cricut Design Space or open the DXF in your laser software.

Embroidery

Digitizers turn artwork into stitches, and they work fastest from clean vector shapes. Send them the PDF or SVG of the one-color version.

Web developers

An SVG logo in the site header is sharp on every screen, from a phone to the largest monitor, and one small file serves them all.

3D printing

The 3D Logo Studio turns the vector into a smooth solid: an STL or a multi-color 3MF for a desk sign, a keyring or a badge, or a GLB for a 3D scene.

Turning the logo into a print in your hand? Logo to STL and 3MF sizes it in millimeters, one part per color.

Tips for a clean trace

Tracing follows the picture you give it. A few habits make every curve come out right.

Start from the largest file you have. More pixels mean truer curves. If all you have is a thumbnail, paste the company's website instead: the finder often turns up a bigger file, or the original SVG itself.

Flat colors and sharp edges trace best. Most logos are exactly that. For a logo built around a photo, a soft shadow or a gradient, the transparent PNG at 4096 px keeps that look in full.

Go one color for cutting and stitching. The Black, White and Any color versions trace into the cleanest outlines of all, which is what lasers, vinyl cutters, screen printers and embroiderers want. The white logo maker makes them in a click.

Look at the finest details. Thin lines and small lettering are where a trace shows its craft. View the vector big on white and on black before you send it, and for a cut-out that keeps every color, use the logo background remover.

Already have an SVG, PDF or AI file? Drop it in anyway. From one vector you get white, black and any color versions, PNGs at every size, a DXF cut file, and STL, 3MF and GLB files in the 3D Logo Studio.

Original vector or traced vector?

When the company's own vector exists, it is the one to use. The Logo Finder marks it Vector SVG, and it downloads exactly as the company drew it.

When all you have is a picture, a traced SVG is the best next file: clean shapes rebuilt from the pixels, ready to scale, print and cut, and editable in Illustrator, Inkscape and Figma, which converts an imported SVG into editable vector layers. Either way, the studio's File details say in plain words what kind of file you are holding.

Link to this tool

Teaching vector basics, or running a print or sign shop? Point people here when all they have is a PNG.

Use the link below, or cite the tool as: Proofscene, “Free logo to SVG converter”, proofscene.com, 2026.

<a href="https://proofscene.com/tools/logo-to-svg/">Free logo to SVG converter</a>

Vectorize a logo FAQ

Plain answers about turning a PNG or JPG logo into a vector: the files printers ask for, colors, apps and privacy.

Ask us anything
How do I vectorize a logo for free?

Drop the PNG or JPG logo on this page. A flat background is cleared, each color is traced into smooth vector shapes on its own layer, and you download SVG, PDF, EPS or a DXF cut file. It is free and unlimited, with no account, and the file never leaves your browser.

How do I convert my logo to a vector file for a printer?

Drop the logo, check the Vector version big on white and on black, and download the PDF or the EPS: the vector files most printers ask for. Copy the CMYK values from Brand colors for the color settings.

What is the difference between a vector logo and a PNG?

A vector logo is stored as shapes, so it is sharp at any size and every color is editable. A PNG is a picture made of pixels, sharp up to its own size, with a transparent background. Use the vector for print, signs, cutting and websites, and PNGs for slides, documents and email.

Can I convert a JPG logo to SVG with its colors?

Yes. The white background of a JPG is cleared first, then every color of the logo is traced on its own layer with its exact value, so the SVG looks like the logo, not like a one-color stencil of it.

Can I edit the SVG in Illustrator, Inkscape or Figma?

Yes. Each color arrives as its own filled shape in Illustrator and Inkscape, ready to recolor or rescale, and Figma converts an imported SVG into an editable vector layer.

Which file does a sign or embroidery shop need?

A sign or vinyl shop wants an SVG or a DXF cut file, usually of the one-color version, because its plotter follows outlines. An embroidery digitizer wants a clean vector, SVG or PDF, and turns it into the stitch file its machine runs.

How do I check that my logo is really vector?

Zoom in far: a vector stays crisp at any size while a picture turns soft and blocky. File details in the studio say in plain words whether a file is a vector or a picture, and in a design app a vector shows its outlines and anchor points when you select it.

Can I convert a PDF or Illustrator logo to SVG?

Yes. Drop a PDF, or an AI file saved with PDF compatibility (Illustrator's default), and download any version of it as SVG, EPS, DXF or PNG.

Is my logo uploaded anywhere?

No. Your file is opened, traced and converted inside your browser, so a client's artwork stays on your own device.

How useful was this tool?

Vector ready? See it on the finished product

Place it on a proof sheet and Proofscene shows your customer the job in 3D, foil and spot UV included, on your own branded link.

Free account · No credit card · Built by print people